The Sweet Revolution:…
Introduction: Rediscovering JaggeryThe renewed global…
Break Free from Sugar Myths
Learn what’s really sweet — and what’s not
Why consume chemicals in the name of sweetness?
Say no to refined sugar, brown sugar, and artificial sweeteners — all chemically processed and far from natural. Switch to Gurmae Jaggery Cubes — the world’s first & patented instantly dissolvable jaggery cubes. Certified Organic and made from pure sugarcane and coconut sap, Gurmae offers natural, mineral-rich sweetness without chemicals or preservatives. Rich in minerals & vitamins, Jaggery supports digestion, boosts energy, and strengthens immunity — the way nature intended. Gurmae is more than a sweetener — it’s a upgradation that your body deserves.
Available in Two Variants:
1. Tea Sweetener – Sugarcane Jaggery
Organic, smooth, and perfect for chai.
2. Coffee Sweetener – Coconut Jaggery
Organic, caramelized, and crafted to complement your brew.
Why consume chemicals in the name of sweetness?
Say no to refined sugar, brown sugar, and artificial sweeteners — all chemically processed and far from natural. Switch to Gurmae Jaggery Cubes — the world’s first & patented instantly dissolvable jaggery cubes. Certified Organic and made from pure sugarcane and coconut sap, Gurmae offers natural, mineral-rich sweetness without chemicals or preservatives. Rich in minerals & vitamins, Jaggery supports digestion, boosts energy, and strengthens immunity — the way nature intended. Gurmae is more than a sweetener — it’s a upgradation that your body deserves.
Available in Two Variants:
1. Tea Sweetener – Sugarcane Jaggery
Organic, smooth, and perfect for chai.
2. Coffee Sweetener – Coconut Jaggery
Organic, caramelized, and crafted to complement your brew.
After 5000 years, a new form of sugar has arrived — rooted in the richness of Ayurveda and cultural heritage. Once revered as “medicinal sugar,” traditional jaggery has been reborn in a cleaner, modern form that blends ancient wisdom with everyday convenience.
Made from pure sugarcane juice, our jaggery cubes are naturally rich in minerals and antioxidants. With no chemicals or additives, this cube delivers a wholesome, earthy sweetness that supports digestion and boosts energy — just as nature intended.
Made from the nectar of coconut blossoms, these jaggery cubes have a low glycemic index and a rich, caramel-like flavor — with no trace of coconut taste. Specially crafted for coƯee, they dissolve instantly and elevate the flavor without overpowering it. A healthier alternative packed with essential nutrients.
Jaggery is a traditional, unrefined sweetener made from sugarcane juice or palm sap, widely used across Asia, Africa, and Latin America for centuries. Unlike refined white sugar, jaggery retains essential minerals like iron, magnesium, and potassium, making it a healthier & natural alternative. Known as “medicinal sugar” in Ayurveda, jaggery is celebrated for its detoxifying, digestive, and energizing properties. With a legacy rooted in wellness and sustainability, jaggery is now being reimagined in a convenient form i.e. World’s 1st & Patented Instantly Dissolvable Certified Organic Gurmae Jaggery Cubes.
Jaggery has been a key part of human diets for over 3,000 years, originating in ancient India. Known as “gur/guda” in Sanskrit, it was valued in Ayurvedic texts for its natural sweetness and medicinal benefits, often used in rituals, traditional medicine, and daily meals. Unlike refined sugar, which emerged during the colonial era with industrial processing, jaggery remained a handcrafted, community-based sweetener, sustaining rural economies and promoting natural wellness. Jaggery is considered a symbol of heritage, health, and sustainability, now evolved according to the modern needs with World’s 1st & Patented Gurmae Jaggery Cubes.
Jaggery is quickly gaining popularity among health-conscious consumers worldwide—and for good reason. Unlike refined sugar, which is heavily processed and stripped of nutrients, jaggery is a natural sweetener packed with minerals like iron, magnesium, and potassium. Even brown sugar, often thought to be healthier, is typically just refined sugar with added molasses.
Jaggery doesn’t just sweeten—it nourishes.
Jaggery has been handcrafted for centuries using age-old methods. Fresh sugarcane juice is extracted and clarified naturally with ingredients like lime or okra sap, then slow-boiled in large open pans over wood fire until it thickens and solidifies. The result is a rich, mineral-packed sweetener. However, traditional jaggery often lacks standardization and convenience of use, and has shorter shelf life. In contrast, Gurmae Jaggery Cubes are made in a hygienic & RH-controlled facility maintianing international food quality standards. Each cube is packed individually to maintain freshness, consistency, and a longer shelf life — offering a premium, safe, and convenient alternative to traditional jaggery.
Takes time to melt, often needs cutting or boiling to dissolve fully.
Dissolves instantly — no cutting, grating, or boiling needed.
Gurmae Jaggery Cubes are a modern innovation rooted in centuries-old tradition. While traditional jaggery is often sold in large, hard-to-use blocks that require breaking, grating, or melting, Gurmae transforms this wholesome sweetener into a clean, convenient, and instantly dissolvable cube—without losing its natural goodness.
Here are 6 key points that make Gurmae Jaggery Cubes special compared to traditional jaggery:
No grating, chopping, or boiling needed—just drop a cube in and it dissolves quickly in hot or cold liquids.
Each cube is pre-measured for perfect sweetness every time—no guesswork, no waste.
Individually packed cubes ensure clean handling and easy portability for on-the-go lifestyles.
100% natural with no preservatives or sulphur—unlike some traditional jaggery which may be processed or contaminated.
Maintains ancient Ayurvedic health benefits while offering a modern, user-friendly format.
Choose between two naturally sourced options—each rich in minerals and made with care right from the farm.
Gurmae Jaggery Cubes are a modern innovation rooted in centuries-old tradition. While traditional jaggery is often sold in large, hard-to-use blocks that require breaking, grating, or melting, Gurmae transforms this wholesome sweetener into a clean, convenient, and instantly dissolvable cube—without losing its natural goodness.
No grating, chopping, or boiling needed—just drop a cube in and it dissolves quickly in hot or cold liquids.
Each cube is pre-measured for perfect sweetness every time—no guesswork, no waste.
Individually packed cubes ensure clean handling and easy portability for on-the-go lifestyles.
100% natural with no preservatives or sulphur—unlike some traditional jaggery which may be processed or contaminated.
Maintains ancient Ayurvedic health benefits while offering a modern, user-friendly format.
Crafted with care using sugarcane or coconut sap, maintaining Ayurvedic benefits in a contemporary format.
Gurmae Jaggery Cubes are a modern innovation rooted in centuries-old tradition. While traditional jaggery is often sold in large, hard-to-use blocks that require breaking, grating, or melting, Gurmae transforms this wholesome sweetener into a clean, convenient, and instantly dissolvable cube—without losing its natural goodness.
Gurmae Jaggery Cubes are a modern innovation rooted in centuries-old tradition. While traditional jaggery is often sold in large, hard-to-use blocks that require breaking, grating, or melting, Gurmae transforms this wholesome sweetener into a clean, convenient, and instantly dissolvable cube—without losing its natural goodness.
Add natural sweetness to your tea with Gurmae Jaggery Cubes. Made from pure sugarcane, they dissolve instantly and are rich in minerals—no refined sugar, no chemicals.
✅ 100% natural & unrefined
💧 Instantly dissolves in hot or cold drinks
✈️ Travel-friendly & mess-free
🍵 Perfect for tea or wellness drinks
Available in : 6 Units | 25 Units
Gurmae Coconut Jaggery Cubes are perfect for coffee—melting easily to add a rich, natural caramel sweetness. A wholesome swap for refined sugar.
☕ Perfect for coffee
🍯 Natural caramel taste
🌿 Nutrient-rich & unrefined
💦 Mess-free, dissolves easily
Available in : 6 Units | 25 Units
Hotels | Cafes | Airlines | Corporates
Elevate your offerings with Gurmae, a premium solution designed specifically for the needs of institutions. Whether you're a hotel, cafe, airline, or corporate entity, Gurmae provides exceptional quality and taste to enhance your services. Available in a convenient 100-cubes pack, it ensures consistent excellence for large-scale operations, offering ease of use and efficiency in every serving. Perfect for delivering a delightful experience to your guests, clients, and employees alike.
Available in 100 cubes pack
One of the primary reasons for the shift towards jaggery is its immense health benefits. Unlike refined sugar, which is often heavily processed and devoid of nutrients, jaggery is a more natural and unrefined sweetener. It retains more of its natural vitamins and minerals, including iron, magnesium, and potassium, making it a healthier choice for those looking to reduce their intake of processed foods.
One of the primary reasons for the shift towards jaggery is its immense health benefits. Unlike refined sugar, which is often heavily processed and devoid of nutrients, jaggery is a more natural and unrefined sweetener. It retains more of its natural vitamins and minerals, including iron, magnesium, and potassium, making it a healthier choice for those looking to reduce their intake of processed foods.
Hotels | Cafes | Airlines | Corporates
Elevate your offerings with Gurmae, a premium solution designed specifically for the needs of institutions. Whether you're a hotel, cafe, airline, or corporate entity, Gurmae provides exceptional quality and taste to enhance your services. Available in a convenient 100-cubes pack, it ensures consistent excellence for large-scale operations, offering ease of use and efficiency in every serving. Perfect for delivering a delightful experience to your guests, clients, and employees alike.
Available in 100 cubes pack
Elevate your offerings with Gurmae, a premium solution designed specifically for the needs of institutions. Whether you’re a hotel, cafe, airline, or corporate entity, Gurmae provides exceptional quality and taste to enhance your services. Available in a convenient 100-cubes pack, it ensures consistent excellence for large-scale operations, offering ease of use and efficiency in every serving. Perfect for delivering a delightful experience to your guests, clients, and employees alike.
Gurmae Jaggery Cubes are a game changer for my cold coffee routine. They dissolve instantly and add a rich, caramel like flavour that enhances my coffee without overpowering it. I love the way they have packed every cube individually that gives ultimate convenience, freshness & hygiene. It’s a wonderful, healthy alternative to refined sugar. Highly recommended.
Designer, Professor, Gemologist Analyst, Chairman – Indo Icelandic Business Association
Our robust health is our top priority. White sugar has a lot of side effects but what does one do about the sweet buds? From delicious sweets the world over to our insatiable desire to celebrate every occasion with cakes? No, no, no, am not suggesting you give up on sweets, just opt for pure Gurmae Instantly Dissolvable Jaggery Cubes in neat, presentable way, each dressed for the occasion in lovely wrapping! Go for the best, go for Gurmae n you will never regret it! I am personally feeling more energetic, healthier n looking younger than my years! Cheers!
Internationally Renowned Film Director, Author & Actor
Being an actor, we have to stay fit and hv to cut on sweets. But after adding Gurmae’s Jaggery Cubes as a part of my healthy lifestyle, I don’t need to compromise on my sweet taste buds. Gurmae Cubes are so convenient & dissolve effortlessly in seconds in hot & cold beverages. Taste is delightful and I love that they are certified organic & packed with nutrients. Plus, due to individual packaging, I get the fresh cubes on the go…
Actor
Gurmae cubes are a game-changer for busy chefs like me. Gurmae cubes are my secret weapon for achieving quality taste with minimal effort. They dissolve so quickly and the natural sweetness is just right. It’s a perfect alternative to sugar & I appreciate the health benefits it brings.
Corporate Chef Former Sous Chef Oberoi
Gurmae has done a fantastic job by bringing this new form of Jaggery. Gurmae Jaggery Cubes are absolute delight. Dissolve so quickly & do not get sticky like other jaggery forms. Now I enjoy my tea & coffee guilt free. As a frequent traveller, I always carry these cubes with me now. Very Good & healthy. Loved it.
Chairperson, Yuvraj Singh Foundation
These Gurmae jaggery cubes amazed me. I have never expected jaggery in this form. So convenient, dissolve so quickly in my Tea & Cold coffee too. Loved the way, how they packed each cube individually. Absolute hygiene & freshness. Fantastic product. Highly recommended.
Celebrity Astrologer
This is absolutely a wonderful product. Never came across this kind of jaggery before. This is going to be a game changer. Gurmae Cubes dissolve in no time in my hot & cold beverage. Highly convenient, no stickiness, no mess. Now I don’t feel any guilt while sipping my beverages with Gurmae Cubes. Happy to take these with me while travelling.
Senior Journalist & News Anchor
Our story is a journey from being passionate jaggery users to pioneering the 4th Form of Jaggery. Our Co-Founder and Innovator of Instantly Dissolvable Jaggery Cubes, Yojna Bhardwaj, always preferred natural sweetness over refined sugar. Whether in tea, coffee, milk, curd, lassi, kheer, or halwa, she sought ways to make jaggery more convenient to use while ensuring it remained fresh and free from microbial activity. Her decade-long journey led to the creation of Gurmae Jaggery Cubes, an innovation that blends tradition with modern convenience.
| Feature | Gurmae Jaggery Cubes | Refined Sugar | Brown Sugar | Artificial Sweetener |
|---|---|---|---|---|
| Instant Dissolvability | ✅ | ✅ | ✅ | ✅ |
| No Chemicals | ✅ | ❌ | ❌ | ❌ |
| No Preservatives | ✅ | ❌ | ❌ | ❌ |
| No Additives | ✅ | ❌ | ❌ | ❌ |
| Rich in Nutrients | ✅ | ❌ | ❌ | ❌ |
| Antioxidant & Rich in Iron | ✅ | ❌ | ❌ | ❌ |
| Gut Friendly & Alkaline | ✅ | ❌ | ❌ | ❌ |
| Sustainable & Eco Friendly | ✅ | ❌ | ❌ | ❌ |
Gurmae has done a fantastic job by bringing this new form of Jaggery. Gurmae Jaggery Cubes are absolute delight. Dissolve so quickly & do not get sticky like other jaggery forms. Now I enjoy my tea & coffee guilt free. As a frequent traveller, I always carry these cubes with me now. Very Good & healthy. Loved it.
This is absolutely a wonderful product. Never came across this kind of jaggery before. This is going to be a game changer. Gurmae Cubes dissolve in no time in my hot & cold beverage. Highly convenient, no stickiness, no mess. Now I don’t feel any guilt while sipping my beverages with Gurmae Cubes. Happy to take these with me while travelling.
Gurmae Jaggery Cubes are a game changer for my cold coffee routine. They dissolve instantly and add a rich, caramel like flavour that enhances my coffee without overpowering it. I love the way they have packed every cube individually that gives ultimate convenience, freshness & hygiene. It’s a wonderful, healthy alternative to refined sugar. Highly recommended.
Our robust health is our top priority. White sugar has a lot of side effects but what does one do about the sweet buds? From delicious sweets the world over to our insatiable desire to celebrate every occasion with cakes? No, no, no, am not suggesting you give up on sweets, just opt for pure Gurmae Instantly Dissolvable Jaggery Cubes in neat, presentable way, each dressed for the occasion in lovely wrapping! Go for the best, go for Gurmae n you will never regret it! I am personally feeling more energetic, healthier n looking younger than my years! Cheers!
Being an actor, we have to stay fit and hv to cut on sweets. But after adding Gurmae’s Jaggery Cubes as a part of my healthy lifestyle, I don’t need to compromise on my sweet taste buds. Gurmae Cubes are so convenient & dissolve effortlessly in seconds in hot & cold beverages. Taste is delightful and I love that they are certified organic & packed with nutrients. Plus, due to individual packaging, I get the fresh cubes on the go…
Our story is a journey from being passionate jaggery users to pioneering the 4th Form of Jaggery. Our Co-Founder and Innovator of Instantly Dissolvable Jaggery Cubes, Yojna Bhardwaj, always preferred natural sweetness over refined sugar. Whether in tea, coffee, milk, curd, lassi, kheer, or halwa, she sought ways to make jaggery more convenient to use while ensuring it remained fresh and free from microbial activity. Her decade-long journey led to the creation of Gurmae Jaggery Cubes, an innovation that blends tradition with modern convenience.
Discover how Gurmae is transforming the natural sweetener industry with its innovative, eco-friendly solutions. Featured in The Economic Times under "Trailblazing Startups of 2025," Gurmae is driving the future of sustainable and health-conscious living.
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